Banned by the NBA in 1985, Michael Jordan was charged $5,000 per game for wearing the Air Jordan 1 'Black/Red' because they didn't include the color white which was part of the Chicago Bulls' official team colors. Used as a marketing tactic, Nike crafted the 'Banned' campaign around the sneakers to launch and promote the Air Jordan line. The sneaker was retroed in 1994, 2011, 2013 and 2016. The 2011 pair featured an 'X' on the heel paying homage to the 'Banned' nickname.
Air Jordan 1
The Air Jordan 1 sneakers are a legendary silhouette in the world of footwear, first released in 1985 as Michael Jordan's debut signature shoe. Designed by Peter Moore, they feature a high-top design with premium leather construction, bold colorways, and the iconic Nike Swoosh on the side. The Wings logo on the ankle and the Air-cushioned sole add both style and comfort.
These sneakers have transcended basketball, becoming a fashion staple in streetwear and sneaker culture. Notable for their rebellious origins (like the 'Bred' colorway, which defied NBA uniform rules), the Air Jordan 1 remains highly sought after in various colorways and collaborations.
With timeless appeal and modern iterations, the Air Jordan 1 continues to be a must-have for collectors and enthusiasts alike, blending performance with iconic style.
